goPhysio


+ 347%

TOTAL PATIENTS

+ 178%

PPC PATIENTS

£4.99

CPL

+ 1000%

ORGANIC PATIENTS

£25,353.6

AVG. MONTHLY REVENUE FROM NEW PATIENTS

Project scope:

Content strategy

Project results:

Within nine months, all digital channels experienced triple digit lead growth; with no sign of slowing down in 2026!

After a poor start with an agency, goPhysio has now become one of Klatch's biggest advocates, regularly directing new and emerging clinicians to check out our strategies and offerings.

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goPhysio have continued to grow in all digital channels, and have already experience a record breaking start of the year in 2026.

Operating since 2001, goPhysio has built a strong reputation for delivering high-quality physiotherapy and Pilates services in the Eastleigh area.


However, their digital marketing performance did not reflect the standard of care they provide. The previous agency delivered minimal organic visibility and only basic, poorly targeted PPC activity, limiting the clinic’s ability to attract new patients online.


goPhysio approached Klatch with a simple brief:


"Fix it, quick"


So we got to work.


Our Approach


Step 1 - Streamline the site


Like many clinics before and since, an overly complex booking system was hampering conversion opportunities, with users often abandoning the process in favour of other clinics.


At Klatch, we implemented a simple one page form, capturing all the essential information, and allowing goPhysio to move quickly onto phone diagnostics and securing appointments.


Step 2 - Refine Ads campaigns


Klatch built a portfolio of high-intent local level keywords to engage audiences in the area. Over time we have refined both location, timings, and keywords to deliver a lean, high conversion campaign.


Step 3 - Local Support


Focusing on GMB optimisation, local listing, and the utilisation of structured data, Klatch has helped goPhysio in both local level organic search, sponsored listings, and appearances in generative SERPs.


Klatch are brilliant to work with

Charlie and his team are nothing but professional, focused, transparent and full of integrity. They are a delight to work with. Having been in the private healthcare landscape for over 20 years, I've been unfortunate to have had some really negative experiences with my website management, SEO and Google Ads. Having made this change has been so positive. Our KPIs are steadily improving across the board and we've just had a record turnover (busiest month in last 5 years, whilst retaining profit margin). Best of all, everything is being tracked so clearly and in a way that is so easy to understand as an SME. We don't just feel like a 'number' but a valued client, where we are listened to, can ask open questions and know we will get an honest, clear answer and action. Would highly recommend Klatch, Charlie and his team.

Fiona Moir, goPhysio

Step 1 - Streamline the site


Like many clinics before and since, an overly complex booking system was hampering conversion opportunities, with users often abandoning the process in favour of other clinics.


At Klatch, we implemented a simple one page form, capturing all the essential information, and allowing goPhysio to move quickly onto phone diagnostics and securing appointments.is is paragraph text.

Step 2 - Refine Ads campaigns


Klatch built a portfolio of high-intent local level keywords to engage audiences in the area. Over time we have refined both location, timings, and keywords to deliver a lean, high conversion campaign.

Step 3 - Local Support


Focusing on GMB optimisation, local listing, and the utilisation of structured data, Klatch has helped goPhysio in both local level organic search, sponsored listings, and appearances in generative SERPs.