Project scope:
Technical SEO
Content strategy
Organic link building
Project results:
Leveraging all three pillars of SEO we helped heycar grow 128% year on year making it the fastest growing car marketplace in 2022 ahead of Cazoo & Cinch.
We worked closely with the internal engineering and content teams to drastically improve technical and content performance across multiple automotive sites.
Working closely with the front and back end engineering teams we focused on improving the site crawlability and core web vitals performance. We incorporated a performance focused culture which resulted in optimised code, faster releases, and fewer production issues.
Integrating technical enhancements, website design improvements and content focus we helped heycar improve the performance of their middle of funnel guide content by 332%.
With improved campaign visibility due to improved site architecture and content optimisations, we introduced car statistics pages to attract high quality links, naturally. The EV Stats page alone attracted 377 links, 97% of these being follow links.
We've been building long-lasting relationships + helping companies grow digitally for over 10 years.
London: Suite 167, 372 Old Street, Hackney, EC1V 9LT
Brighton: Unit 2, Lady Bee Studios, 9 Riverside, West Sussex, BN42 4BY
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